BA ( Event Management & Business ) – Top UK University in UAE

BA

EVENT MANAGEMENT & TOURISM

Course

Overview of BA (Hons) EVENT MANAGEMENT & TOURISM

Learn to create unforgettable visitor experiences, from initial idea to delivery. Our BA (Hons) Event Management and Tourism course will ensure you understand the key elements that make experiences truly magical, whatever the size. Develop your understanding of events and tourism in diverse cultures and their impact on society and the environment. Immerse yourself in interactive, hands-on learning to gain comprehensive knowledge of planning, marketing, and successfully managing events and tourism experiences. This engaging course offers annual opportunities to explore various areas of interest.
Our core modules cover marketing, management, and professionalism, while elective modules allow customisation based on your interests and career goals. There is a strong focus on addressing industry challenges, including sustainability, technology utilisation, and entrepreneurship. You’ll be introducing, developing and professionalising your skills throughout the course to prepare for exciting industry roles. Gain confidence in applying your knowledge to diverse situations through simulations and practical exercises, building skills in planning, teamwork, collaboration, and health & safety. Participate in live event experiences, witnessing projects from concept to reality and facilitating continuous reflection and improvement.
Benefit from guest speakers and tutors from our business partnerships and strong alumni network, who share their valuable expertise. As an international course, you’ll develop cultural awareness and sensitivity through international case studies, enhancing your learning experience.

Why study at hertfordshire

Whether it’s in learning, teaching, or business partnership, the University of Hertfordshire transforms bold ambition into life-changing reality.

For our thriving community of more than 36,000 students from over 140 countries, that means high-quality teaching from experts engaged in ground breaking research with real-world impact.

Herts is the only university to be awarded a King’s Award for Enterprise this year, recognition for how it has grown its international community, and an extensive overseas partner network delivering the University’s education.

The University of Hertfordshire: Powering Progress for 70 Years

The University of Hertfordshire has a rich and vibrant history of higher education excellence. In 2022-23 we celebrated our 70th anniversary of powering the potential of the many students, graduates, businesses and staff who have passed through our doors.

University of Hertfordshire is ranked 851 in QS World University Rankings by Top Universities and has an overall score of 4.2 stars, according to student reviews on Study portals, the best place to find out how students rate their study and living experience at universities from all over the world.

APPLICATION

Open Enrollment

DURATION

3 Years

ATTENDANCE

Full time, On-campus

FIND OUT MORE

AWARDING BODY

University of Hertfordshire

Entry Requirements

To be considered for admission to our Top-Up MBA programs, the following criteria are taken into account during the application review process:

Two Subjects at GCE A level or equivalent, plus passes at grade C or above in three subjects at GCSE level or equivalent or 12th Grade & 10th Grade pass from a recognized board.
IELTS 6.0 (no less than 5.5 in any element) or equivalent for students whose medium of prior learning was not English.
Candidates who demonstrate an ability to study the programme as evidenced through previous vocational experience will be required to submit a personal statement (of between 350-500 words) that addresses their motivation for undertaking the program; including their references, relevant prior experience and qualifications.

If you are a mature learner and do not meet the specified criteria, you can agree to join via the special entry route.

Benefits of studying BA (Hons) Business Management Degree at hertfordshire

Why choose to study for a BA (Hons) Business Management Degree? The key reason is that Hertfordshire offers an abundance of opportunities for collaborative learning, interaction with industry specialists, participation in numerous extracurricular activities, and hands-on experience in developing managerial skills. Upon enrolling, you will become part of hertfordshire University’s extensive international student community.

Through iLearn, hertfordshire distinctive online platform, you can actively engage in forums and discussions with peers and instructors. The modules are taught and evaluated in pairs to lighten the workload, and the practical assessment methods will help you apply your learning in real-world settings and vice versa.

The program is taught by experienced and knowledgeable faculty, and you will have access to a range of valuable learning resources, including the Perlego online library, EBSCO databases, and Business Source Ultimate. Additional value-added programs and events, as well as bookable academic sessions directly from the UK and accessible student support, will make your time at hertfordshire university a memorable experience.

BA

Business Management

Pursuing a career in business today means preparing yourself for an ever-changing world, reaching into new markets, adopting new technologies and crossing the boundaries between traditional disciplines. Success in this environment depends, to a great extent, on your ability to be versatile, to communicate, to think globally and to be creative in applying business principles to new realities.

Your undergraduate business education is your launching pad into this dynamic world. And no matter what career path you choose–from finance, marketing, management or e-business – the lessons you absorb as an undergraduate will help shape your future. Our course has been designed to cater to the ever so changing professional landscape. Therefore, a student from our course will develop highly prized- in their capacity as a company executive or a business owner.

Overview:

We believe every businessman or professional must possess all the knowledge taught on our course here. Swiss Business School is an established school for decades with top rankings across all rewarding institutions. With the partnership with ATMS in the middle east, the BBA course is taught over Microsoft Teams in line with the pandemic’s restrictions. However, they will soon resume at our state of the art facilities. Our faculty are highly qualified and are also recognised names within their respective fields.

A BBA degree is a popular choice for students who want to pursue a Bachelor of Business Administration without sacrificing their current work or personal commitments. This degree program typically covers a broad range of business topics, such as finance, accounting, marketing, and management. As a student, you have the flexibility to study at your own pace, and many programs offer asynchronous learning opportunities that allow you to complete coursework on your own schedule. With a BBA degree, graduates are prepared for a variety of careers in the business world, including roles in management, finance, marketing, and more.

Programme

STRUCTURE OF BA (Hons) EVENT MANAGEMENT & TOURISM

1st Year (Level 4)

Module Title

Credits

Semesters

Academic Skills

0 A

Professionalism in Events & Tourism

30 AB

Designing the Visitor Experience

15 A

Introduction to Tourism, Hospitality & Event Management

15 A

Understanding Cultural Communities

15 B

Delivering the Visitor Experience

15 B

Principles of Marketing

15 A

Critical Issues for Events & Tourism

15 B

2nd Year (Level 5)

Module Title

Credits

Semesters

Enhancing Employability in Events & Tourism

15 A

Risk Management & Security for Events

15 A

Business Analytics for Events and Tourism

15 A

Destination and Event Marketing Research

15 A

Event Planning & Community Engagement

15 B

Sustainability in Events & Tourism

15 B

Tourism Passenger Transport

15 B

Field Trip

15 B

Cross-Cultural Management

15 B

3rd Year (Level 6)

Module Title

Credits

Semesters

Live Event Project

30 AB

Events-driven Tourism

15 A

Destination and Visitor Attraction Management

15 B

Global Tourism Planning and Development

15 A

Contemporary Issues for the Events & Tourism Graduate

15 B

Tourism & Social Anthropology

15 B

Entrepreneurship, Innovation and Creativity

15 A

Coursework assessment may include the following activities:
Report, Essay, Poster, Video, Debate, Blog, Reflection, Portfolio, Test, Presentation, Learning Conversation

Accreditations & PARTNERS

Association for Events Management Education
We are a proud member of the Association for Events Management Education (AEME), which aims to promote events education in the UK and beyond. AEME serves as a voice for events education and provides valuable support by fostering the international exchange of ideas and sharing best practices.
Tourism Management Institute
Furthermore, our course is recognized by the Tourism Management Institute (TMI), and the University of Hertfordshire is a trusted partner of the Association of British Travel Agents (ASTA).

BA

EVENT MANAGEMENT & TOURISM

Course

Overview of BA (Hons) EVENT MANAGEMENT & TOURISM

Why study at hertfordshire

APPLICATION

DURATION

ATTENDANCE

FIND OUT MORE

AWARDING BODY

Entry Requirements

Benefits of studying BA (Hons) Business Management Degree at hertfordshire

BA

Business Management

Overview:

Programme

STRUCTURE OF BA (Hons) EVENT MANAGEMENT & TOURISM

1st Year (Level 4)

Module Title

Credits

Semesters

Academic Skills

0

A

Professionalism in Events & Tourism

30

AB

Designing the Visitor Experience

15

A

Introduction to Tourism, Hospitality & Event Management

15

A

Understanding Cultural Communities

15

B

Delivering the Visitor Experience

15

B

Principles of Marketing

15

A

Critical Issues for Events & Tourism

15

B

2nd Year (Level 5)

Module Title

Credits

Semesters

Enhancing Employability in Events & Tourism

15

A

Risk Management & Security for Events

15

A

Business Analytics for Events and Tourism

15

A

Destination and Event Marketing Research

15

A

Event Planning & Community Engagement

15​

B

Sustainability in Events & Tourism

15

B

Tourism Passenger Transport

15

B

Field Trip

15

B

Cross-Cultural Management

15

B

3rd Year (Level 6)

Module Title

Credits

Semesters

15